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SAP C_C4H22_2411 Exam Syllabus Topics:

Topic	Details
Topic 1	Account Creation and Settings: This section targets IT Solution Architects, covering the provisioning of environments and configuration of various settings. It includes contact data integration, DNS settings, SSL certificates, email channel setup and compliance, account security settings, and channel setup. The focus is on describing, explaining, and configuring these elements.
Topic 2	Managing Clean Core: This section evaluates the ability of IT Solution Architects to apply clean core principles to ERP systems. It emphasizes maximizing business process agility, reducing adaptation efforts, and accelerating innovation.
Topic 3	Data Integrations Advanced: Designed for Data Center Network Engineers, this section delves into advanced data integration techniques. It encompasses store data onboarding (CSV), product data integration (URL, Google Tag Manager), sales data onboarding (APIs), customer data onboarding (APIs, CSV), Predict, and the SAP Customer Data Platform connector. The emphasis is on describing and explaining these integration methods.
Topic 4	Data Collection and Contact Management: Aimed at Data Center Network Engineers, this section focuses on contact management, block lists, Smart Insight, Web Extend, relational data, and plug-in onboarding for platforms like SAP Commerce, SAP Customer Data Platform, and Magento. It assesses the ability to effectively describe, explain, and utilize these components.

SAP Certified Associate - Implementation Consultant - SAP Emarsys Sample Questions (Q56-Q61):

NEW QUESTION # 56
What can you configure in the Email Widget Editor shown below? Note: There are 2 correct answers to this question.

A. The product catalog fields you want to display in the recommendation
B. The image of the product used for the recommendation
C. The language of the recommendation
D. The layout and currency format of the recommendation

Answer: A,D

Explanation:
The Email Widget Editor in SAP Emarsys (part of Predict) allows configuration of recommendation widgets:
* Option A:Correct. You can adjust the layout (e.g., grid, list) and currency format for displayed prices.
* Option D:Correct. You can select which product catalog fields (e.g., title, price) to display.
* Option B:Incorrect. Product images are pulled from the catalog, not configured in the editor.
* Option C:Incorrect. Language is set at the campaign level, not in the widget editor.The SAP Emarsys Help Portal under "Predict Recommendations" details these options.References:SAP Emarsys Help Portal - "Predict Recommendations" (https://help.emarsys.com/).

NEW QUESTION # 57
The "Do not track me" field stops Web Extend from tracking a visitor as they browse your store. What happens when the field is TRUE?

A. The change takes effect immediately.
B. The visitor will never receive recommendations moving forward.
C. All historic, existing, and previously collected Web Extend and Web Channel data is retained, but no new data is collected.
D. All historic, existing, and previously collected Web Extend and Web Channel data is removed.

Answer: C

Explanation:
Question no: 71Verified AnswerB. All historic, existing, and previously collected Web Extend and Web Channel data is retained, but no new data is collected.
Comprehensive Detailed Explanation along with SAP Emarsys ReferencesThe "Do not track me" field in SAP Emarsys is a contact-level setting that allows users to opt out of tracking by Web Extend, which is the tool responsible for capturing web browsing behavior (e.g., page views, product interactions) on a store's website. When this field is set toTRUE, it impacts how Web Extend interacts with that visitor moving forward. According to the official SAP Emarsys documentation, the correct answer isB. Below is a detailed explanation of each option, validated against Emarsys resources, to clarify why B is accurate and the others are not.
* A. The change takes effect immediately:
* Explanation: While setting the "Do not track me" field to TRUE does stop Web Extend from tracking the visitor, the change does not take effectimmediatelyin all cases due to technical considerations like caching or session timing. The documentation states, "When the 'Do not track me' field is enabled for a contact, Web Extend stops collecting new behavioral data, but this may depend on the current session and synchronization timing" (reference: "Web Extend:: Privacy and Opt-Out," updated November 2024). For example, if a visitor is mid-session when the field is updated, tracking might continue until the session ends or the next page load, when the updated contact profile is checked. This delay, though typically short, means "immediately" is not strictly accurate, making option A incorrect.
* B. All historic, existing, and previously collected Web Extend and Web Channel data is retained, but no new data is collected:
* Explanation: When "Do not track me" is set to TRUE, Web Extend ceases to collect new browsing data for that contact, but all previously collected data (e.g., historic page views, product interactions) remains intact in the Emarsys database. The documentation confirms, "If a contact opts out via the 'Do not track me' field, no new Web Extend data is collected, but existing behavioral data is retained unless explicitly deleted via other means" (reference: "Web Extend::
Data Collection and Privacy," updated October 2024). This retention ensures that past data can still be used for purposes like segmentation or reporting (unless restricted by other privacy settings), while respecting the opt-out by halting future tracking. Web Channel data (e.g., personalization events) similarly stops being updated with new interactions but isn't erased. This balance between privacy and data utility makes option B the correct description.
* C. All historic, existing, and previously collected Web Extend and Web Channel data is removed:
* Explanation: Setting "Do not track me" to TRUE does not trigger the deletion of historic or existing data collected by Web Extend or Web Channel. Deletion of data requires a separate action, such as a GDPR/CCPA-compliant data erasure request or manual removal via the Emarsys API or interface. The documentation clarifies, "Opting out of tracking via 'Do not track me' prevents new data collection but does not affect previously stored data" (reference: "Web Extend:: Privacy and Opt-Out," updated November 2024). Option C would align with a full data purge scenario, which is not the default behavior of this field, making it incorrect.
* D. The visitor will never receive recommendations moving forward:
* Explanation: The "Do not track me" field only stops Web Extend from collecting new browsing data; it does not inherently prevent the visitor from receiving recommendations.
Recommendations in Emarsys (e.g., via Predict) can still be generated based on existing data (e.
g., past behavior, purchase history) or delivered through channels like email or mobile, unless the contact has also opted out of those channels separately. The documentation notes,
"Recommendations can continue to be served based on historic data or other sources, even if Web Extend tracking is disabled" (reference: "Predict:: Data Sources and Recommendations," updated October 2024). For example, a visitor might still see email recommendations derived from prior web activity. Thus, "never" is too absolute, and option D is incorrect.
Additional Context:
* How It Works: Web Extend uses a JavaScript tag to track identified contacts (via external ID or email). When "Do not track me" is TRUE, the tag checks this field on page load and refrains from sending new tracking events to Emarsys, respecting the opt-out.
* Scope: This applies specifically to Web Extend tracking, not broader opt-outs (e.g., email subscriptions), and it's distinct from browser-level "Do Not Track" headers, which Emarsys may not honor unless configured.
* Sync Timing: Behavioral data syncs every few hours (as noted in Question 53), so the opt-out's effect aligns with the next sync cycle after the field updates.
Conclusion: When the "Do not track me" field is set to TRUE in SAP Emarsys,all historic, existing, and previously collected Web Extend and Web Channel data is retained, but no new data is collected (B).
This respects the visitor's privacy choice while preserving past insights, as verified by Emarsys documentation. Options A, C, and D misrepresent the timing, data retention, or downstream impact of this setting.

NEW QUESTION # 58
You want to update your contact database. Which of the following options are recommended when itcomes to uniquely identifying contacts? Note: There are 3 correct answers to this question.

A. Use an SAP Emarsys Customer Engagement internal ID.
B. Use an external ID.
C. Use first name and last name.
D. Use email address.
E. Use phone number.

Answer: A,B,D

Explanation:
For unique contact identification in SAP Emarsys:
* Option A:Correct. Email address is a primary unique identifier, widely used.
* Option C:Correct. External ID (e.g., CRM ID) is recommended for integration and uniqueness.
* Option D:Correct. Emarsys internal ID ensures uniqueness within the platform.
* Option B:Incorrect. Phone numbers can change or be non-unique (e.g., shared).
* Option E:Incorrect. First and last names are not unique identifiers.The SAP Emarsys Help Portal under
"Contact Management" recommends these identifiers.References:SAP Emarsys Help Portal - "Contact Management" (https://help.emarsys.com/).

NEW QUESTION # 59
You want to set up a Web Push campaign including notifications to user groups across multiple browsers.
Which of the following apply to Web Push messages? Note: There are 2 correct answers to this question.

A. Time to Live (TTL) can be a maximum of 7 days.
B. Recipient source must be one of the following: Automation/Using a segment/Using a contact list.
C. Multiple languages are supported across all browsers and operating systems.
D. Banner images are supported across all browsers and operating systems.

Answer: A,B

Explanation:
Web Push campaigns in SAP Emarsys have specific rules:
* Option C:Correct. TTL can be set up to 7 days, defining how long a notification remains valid if the browser is offline.
* Option D:Correct. Recipient sources for Web Push are Automation, segments, or contact lists, aligning with campaign setup options.
* Option A:Incorrect. Banner images depend on browser support (e.g., Chrome supports them, but not all browsers do universally).
* Option B:Incorrect. Language support varies by browser implementation, not guaranteed across all systems.The SAP Emarsys Help Portal under "Web Push" confirms TTL and recipient options.
References:SAP Emarsys Help Portal - "Web Push" (https://help.emarsys.com/).

NEW QUESTION # 60
You have just added a new product line to your online store and you want to target your existing VIP clients with a one-off omnichannel Automation Center program. Which entry node do you use?

A. Channel Engagement
B. External event
C. Target segment
D. Entry from program

Answer: C

Explanation:
For a one-off omnichannel program targeting VIP clients in the Automation Center:
* Option A (Target segment):Correct. A segment of VIP clients (e.g., based on purchase history) is used as the entry node for a one-time campaign across channels.
* Option B:Incorrect. Channel Engagement is not an entry node; it's a metric or condition, not a starting point.
* Option C:Incorrect. Entry from program is for linking programs, not a one-off entry.
* Option D:Incorrect. External event is for real-time triggers (e.g., API calls), not a static segment.The SAP Emarsys Help Portal under "Automation Center" confirms Target Segment for one-off campaigns.
References:SAP Emarsys Help Portal - "Automation Center" (https://help.emarsys.com/).

NEW QUESTION # 61
......

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C_C4H22_2411 Exam Dumps Pdf & Reliable C_C4H22_2411 Test Prep

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